Formation Organisation Commerciale 3.0

This training will allow you to develop your commercial acquisition by optimizing your organization

Description of modern business organization training

The training « commercial organization 3.0 » aims to allow you to have a global view on the best acquisition techniques and tools that allow to industrialize these outbound processes.

In a few years, the trades have evolved enormously, especially in everything that attracts prospecting and qualification. This one-day course will allow you to discover the approaches of Silicon Valley startups and put them in place in your companies.

This training is particularly suited to the B2B / volume market. A copy of the book « predictable revenue » will be offered to all participants.

Programme de la formation Organisation commerciale 3.0

Commercial organizations

  • The classic organization
  • The different players in outbound acquisition
  • TP: Tour de table on the different organizations
  • Example of an organization 3.0 of a team of 10 salespeople
  • Example of an organization 3.0 of a team of 100 salespeople
  • Presentation of business performance indicators

Good practices and tools for generating Leads

  • Reminder of the jargon of acquisition 3.0
  • Identify Linkedin-compatible KPIs
  • The tools to build a (lots of) database
  • TP: Creation of a file of 500 contacts for your company

Good practices and tools for engagement and qualification

  • Growth hacking tools to industrialize the sending of your emails
  • Write impactful emails
  • Examples of practice
  • Prospecting tools and approaches on Linkedin
  • Implement a multi-channel approach
  • Multi-channel engagement tools

Examples of acquisition techniques

  • Example of a Saas B2B product for HR

Putting a multi-channel approach into practice

  • TP: Reflection on an acquisition approach combining social networks, emails and telephone for your business
  • Specialisation
  • SOC30
  • 1 jour
  • 990 €


  • 15/06/2020
  • 21/09/2020
  • 02/11/2020
  • 14/12/2020

Training aims

  • Boost your commercial strategy
  • Understanding acquisition organizations 3.0
  • Identify the tools and methods to industrialize prospecting


  • CEO
  • Sales manager
  • Head of Sales


  • Have already piloted a lead acquisition strategy
  • Significant experience in the commercial or marketing field
  • Ideally be in the B2B sector
  • Ideally have a large customer target

Le plus de la formation

  • A copy of the book “predictable revenue” will be offered to all participants

Plus de 500 commerciaux formés avec la méthode Rocket School

Les formations de Rocket School sont très opérationnelles, l'objectif est de vous permettre de booster votre CA !

Objectif lunaire : votre boîte e-mail !


  • Attention le processus de validation du formulaire est parfois un peu long.

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